The 51% owner of Red Bull GmbH is the Yoovidhya family. Follow the Money - Platform for investigative journalism +1
The Yoovidhya family of Thailand owns 51% of Red Bull, with Chalerm Yoovidhya leading the majority stake, while the late Dietrich Mateschitz's family (now represented by his son, Mark Mateschitz) owns the remaining 49%. This structure was established when Chaleo Yoovidhya, who invented the original drink, partnered with Dietrich Mateschitz to launch the carbonated version globally, with Chaleo taking the controlling share.
Mark Mateschitz. Mark Dietrich Mateschitz (German: [ˈmatεˌʃɪt͡s]; born 7 May 1992) is an Austrian billionaire businessman, who owns 49% of Red Bull GmbH, the energy drink company co-founded by his father, Dietrich Mateschitz.
The Red Bull power struggle explained! Red Bull was founded by two men: Austrian Dietrich Mateschitz and Thai Chaleo Yoovidhya. Both men owned 49% of the Red Bull company, and Chaleo's son, Chalerm, received the remaining 2% ensuring majority control by the Yoovidhya family.
The company is 51 percent controlled by the Yoovidhya family who, for technical reasons, own the trademark in Europe and the US.
The plaintiff representing the class, Benjamin Careathers, said he had been drinking Red Bull since 2002 as part of the lawsuit he filed on Jan. 16, 2013 in U.S. District Court of the Southern District of New York.
Last Updated Mar 10, 2026, 1:01am EDT
Mark Mateschitz is the only child of the late Austrian billionaire Dietrich Mateschitz, who cofounded energy drink firm Red Bull in 1987. He inherited his father's 49% stake in Red Bull after the elder Mateschitz died in October 2022 at the age of 78.
Johnny Snyder The Yoovidhya family, through TC Agro Trading Company Ltd., owns the majority share (51%) of Red Bull GmbH. The remaining 49% is held by Mark Mateschitz, son of the late Co-founder Dietrich Mateschitz.
Alcohol giant Molson Coors bought a majority ownership stake of the energy drink brand in 2024, but ZOA Energy still uses Johnson to promote its products in advertisements and on social media platforms.
Red Bull Actually Is Not Owned By Coke Or Pepsi.
Top Billionaires in Austria with Net Worth
Mark Mateschitz, leads as the 1st in Austria, with $44.90B in Food & Beverage sector. Followed by Johann Graf, 2nd in Austria, making waves in Gambling & Casinos at 294th globally, and Georg Stumpf, 3rd in Austria, contributing significantly to Diversified at 355th globally.
Laurent Mekies: New Red Bull CEO and team principal says it 'still feels unreal' as he replaces Christian Horner.
Two billionaires own Red bull: Thai businessman Chalerm Yoovidhya, who owns the majority of the company sitting at 51%. His net worth as of 2021 is estimated at $24.5 billion. Austrian businessman Dietrich Mateschitz, who owns 49% of the rest of the company.
In April 2022, Mateschitz's net worth was estimated at US$27.4 billion.
Turns out, the energy drink company known for sponsoring extreme stunts and sports teams isn't owned by Pepsi or Coca-Cola.
As a closely held company that doesn't have financial debt or publicly issue securities, Red Bull offers insight into its operations largely through the annual report it files to Austria's corporate registry, and annual sales data published on its website.
Dwayne “The Rock” Johnson is on the verge of joining the billionaire club, with his net worth estimated at about 800 million US dollars in 2026. Far from just a former wrestler turned movie star Dwayne Johnson has built a diversified entertainment and lifestyle empire that keeps his wealth climbing year after year.
Molson Coors has acquired a majority stake in energy drink brand ZOA in a $53 million cash transaction, expanding its growing non-alcoholic beyond beer portfolio and adding to rising M&A interest across the energy space.
Molson Coors Beverage Company is taking a majority ownership stake in ZOA, the better-for-you energy brand co-founded by Dwayne 'The Rock' Johnson.
Coca-Cola remains biggest global brand, Red Bull grew the fastest. Coca-Cola remains the world's top-selling FMCG brand – but not in Belgium and the Netherlands. Red Bull grew the fastest, thanks to expansion into more and more markets.
Chalerm Yoovidhya (born 1950) is a Thai billionaire businessman and co-owner of Red Bull GmbH. As of 2024, Forbes estimates his family's net worth at US$36 billion, making them the wealthiest in Thailand.
Red Bull is not publicly traded on the stock market. This means you cannot directly buy shares of Red Bull as you could with a publicly traded company like Coca-Cola (KO +0.01%) or PepsiCo (PEP +0.13%). Red Bull operates as a private company.
Red Bull's primary revenue stream comes from its energy drink products. With a formula that combines caffeine, taurine, B-vitamins, and other ingredients, Red Bull delivers a unique energy boost to consumers.